Keeping it Going with Marketing Campaigns

Posted on April 24, 2009 by Liz Cosline No Comments

Whenever a new product comes out or a new service there is usually a marketing campaign that goes with it.  This is different than a promotion because promotion normally are a short term deal.  campaigns run longer and in fact should never stop.  Look at Coca-cola and Pepsi that continually advertise.  Consumers, myself included, just get busy and need to be reminded.  Campaigns can have a lot of different different things happen.  They do not have to be huge productions but instead many small and different ways to get the message out.  Some of this can be done with tele-seminars, article writing, social media, updating websites, and directories.  Mostly it is learning what works and trying new things.  People can’t use what they don’t know about.

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